Sales Director

Solution providers from around the world look for opportunities to network, exhibit, and pitch to their potential clients in the capacity of a Conference Sponsor. Our Sales team identifies, matches and sells sponsorship and exhibition packages to companies on the supply side of each event.

Management requirements involve overseeing and leading the team, guiding the team members, supervising their performance, KPIs measures and providing and reporting feedback to the Management.
Communicating the expectations to team members, setting goals and disciplining where necessary. The team members responsible operate in the Sales Department.

Main Duties and Responsibilities:

  • Maintain a thorough understanding of Wisdom products, the industry, and our competitors
  • Owning and hitting/exceeding annual sales targets within assigned territory and accounts
  • Developing strategy, tactics, sales plans and profit targets
  • Attend on-line briefing meetings with producers on intellectual content and unique selling points of conferences
  • Maximising new business development opportunities
  • Motivating and managing the performance of your direct reports
  • Identify the target market for solution provider sponsorship opportunities
  • Market research and lead sourcing of potential sales prospects
  • Developing a continuous pipeline of sales leads
  • Pitching and tailoring sponsorship opportunities to clients over the telephone and face-to-face (predominantly phone based)
  • Working towards monthly sales performance targets
  • Developing long term business relationships with clients to ensure repeat business
  • Onsite management of sponsors attending conferences
  • Keeping your work up to date in the corporate CRM system

The Ideal Candidate Will Demonstrate:

  • Resilience and tenacity to perform each sales call with the same energy
  • Excellent sales and negotiation skills
  • Good business sense
  • Thorough skills in recruitment process
  • The ability to motivate and lead a team over the distance
  • Excellent communication skills
  • Good planning and organisational skills
  • A healthy determination to succeed and deliver against targets
  • A high level of integrity and ethical conduct
  • A proactive can-do attitude
  • A strong sales closing ability
  • Ability to research and source leads from the target market
  • Strong negotiation and objection handling skills
  • Ability to assimilate large amounts of information quickly
  • Previous experience in sponsorship sales


  • Freedom of working remotely
  • Uncapped commission
  • Occasional travel to your events held across the world
  • Career progression and development support with clear pathways both upwards and across departments
  • The opportunity to be part of one of the most successful international event organization teams in the industry
  • The opportunity to grow and develop your leadership skills